Premiums for TV and Radio Ministry Offers
A TV or radio ministry premium connects the broadcast’s message to a tangible gift offered with a donation. Choose a gift that is easy to explain on air, confirm your quantity and full cost per donor, and plan fulfillment to donors’ homes before the offer runs.
Premium ideas by donor budget
Every gift: minimum 50 units · custom Scripture and ministry branding available.

Olive Wood Keychains
Entry donors · under $10
Min. 50 · Customizable
CustomizableOlive Wood Keychains
Entry donors · under $10
Min. 50 · Customizable

Comfort Cross
Entry donors · under $10
Min. 50 · Customizable
CustomizableComfort Cross
Entry donors · under $10
Min. 50 · Customizable

The Covenant Shema Scroll
Major donors · $25+
Min. 50 · Customizable
CustomizableThe Covenant Shema Scroll
Major donors · $25+
Min. 50 · Customizable
- Olive Wood Keychains — Typically under $10 per gift
- Comfort Cross — Typically under $10 per gift
- The Covenant Shema Scroll — Typically $25+ per gift
Plan backward from your campaign date
Work backward from the broadcast and planned donor delivery dates. Production takes 5–6 weeks after sample approval, with extra time for sample selection, proof review, shipping and fulfillment. Standard orders start at 50 units; quote the expected campaign quantity and confirm the delivery plan before the offer airs.
- For a ‘for your gift of $X’ offer, your ministry sets the donation amount; it is not the product’s unit price.
- Name the exact premium, connect it to the broadcast’s message and describe what the donor will receive.
- Keep offer copy clear about fulfillment and only promise a date that has been confirmed in your quote.
Questions Ministry Teams Ask
- How should we describe the offer on air?
- Name the gift, explain how it connects to the ministry’s message and state the ministry’s chosen donation amount. Confirm the product details and fulfillment plan before recording the offer.
- Do you ship to donors’ homes?
- Direct-to-donor fulfillment from our US warehouse can be planned in the quote, as an alternative to bulk delivery. Confirm delivery requirements and costs for your campaign.
- What quantities and lead times should we plan for?
- Standard gifts start at 50 units; custom packaging starts at 300 units. Production takes 5–6 weeks after sample approval, plus time for sample review, proofs, shipping and fulfillment.
Plan your next donor campaign
Year-End and Christmas Appeal Premiums
A year-end appeal premium is a thank-you gift connected to your ministry’s Christmas or year-end message. Choose a piece that reinforces the appeal, set the cost per donor and plan backward from the mail date rather than the donation deadline.
Easter and Passover Appeal Premiums
Easter and Passover appeal premiums should support the specific Scripture and message of your ministry’s campaign. Compare a comfort cross, communion set or covenant-themed keepsake, then confirm the design and delivery plan before announcing the offer.
Welcome Gifts for New Monthly Partners
A monthly partner welcome premium thanks a donor for starting recurring support and introduces the ministry’s message. Choose a useful or displayable Scripture gift, pair it with a welcome insert and plan how your team will fulfill new-partner gifts over time.
